Each studio, for example, 3d product modeling services by 3Nitro, each 3D specialist has its own strengths, revealing which can create truly mesmerizing images, so in this article we have highlighted several points – universal rules that we want to share today.
Architectural visualization is a universal language, a visual and tactile way of conveying information about the aesthetic and functional component of an architectural object.
To correctly convey the appearance and image, the rules of perspective are applied. For example, if you take images in the spirit of icon painting, which depict a conditional cathedral in conditional Cologne, then the rule of reverse perspective applies there. Such visualization does not show the veracity. From such an image, it is impossible to understand either the scale or the proportions of the object, much less to recreate it. Architectural visualization implies a drafting approach. The rule of direct perspective, the rule of orthogonality and scale.
But modern visualization should not be just a picture on which you can understand the size and scale, it should become part of some real image or video sequence. For architects, 3D most often should be tied to a real situation, so that they can show the public that it will be like this in your city.
Filmmaking technologies are gaining popularity now. Because blending visualizations into the environment is like blending actors shot against a green background into the surroundings of a film. If you apply it at the right level, then you can make not only artistically beautiful, but also technically correct decisions.
Tasks for visualizers
Most often, visualization is used in order to demonstrate all the advantages of the project and its beneficial qualities.
But looking at the drawings, it is difficult to understand all the uniqueness and innovation of the solutions. Therefore, the architect is expected to indicate the features of the project that need to be paid attention to. Then the visualizers will be able to make an excellent presentation in which they will show all the functionality and all the positives that are embedded in the project, proving from all sides why it should be implemented.
First, Basically, we are talking about banal things: about the study and selection of realistic materials, about setting winning angles according to the canons, for example, thirds or the golden ratio, about finding such lighting solutions that most advantageously emphasize architectural features or about the presence of stories within the frames – so that I wanted to look inside and find out what was going on there.
Second. We do not have a clear line of work or a grading scale; rather, it is the author’s vision of the presentation of architecture or thoughtful work on the details of images. The first means a certain courage or even professional “impudence” – the author’s voice, vision, which can be traced in the works, and this does not mean the creation of hazy images – it is much more difficult to create a concept under normal conditions of a sunny day, for example. The second is technical work: perseverance and the desire to find the perfect texture or material in order to convey its realism are important here.
Third, The works in your portfolio should stand out in the general flow of 3D visualizations, say, on 3ddd, and then, most likely, the viewer will not “scroll” them. Sometimes, in the presence of technical flaws, in the images of novice artists there is a certain concept, zest, the author’s thought, which he or she embodies in the image – these are the works we like.
Dessert. At the same time, it is important to understand that when working with large customers, compliance with the brand concept comes to the fore, which can kill creative vision. Then the emphasis is on the stories within the frame or on the elaboration of details and bringing the quality of the render to the ideal.
Now you can easily make your project unique and special.
